RETAIL

BEYOND THE CRM, make OMNICHANNEL RETAIL personal

Shopping has always been personal: Increase sales and AOV simplifying the purchasing process across online touchpoints and stores

retail omnichannel

SIMPLIFY THE PURCHASING PROCESS ACROSS ONLINE TOUCHPOINTS AND STORES

One minute for a customer online is like one hour for us. What about if it felt like searching for the product you need on Whatsapp or discovering the product on Google, being able to make a shopping list and be guided directly on the map to the most convenient store?

beyond the crm. OMNI-CHANNEL

Increase AOV or purchase frequency, transforming the investment in promotions into a self-serve assisted guidance also in the store. Bring the store experience also online and make ecommerce an integral part of a new commerce, which integrates digital and physical world.

omnichannel retail

Simplify the buying process. Guide to YOUR STORES. Increase AOV with in-store experience

Consolidate a premium price positioning with personalized, smart and inclusive experiences, which show your commitment to sustainability in everyday actions, suggesting omnichannel and eco-friendly products and purchase options within a guided sales system with customer value management on Whatsapp, Instagram, Facebook, Google maps. The service can be automated as long as you want, or scale on a sales or store assistant. The data is unified for your CRM, so as to do personalized targeting, map new sales opportunities and exploit the data in real time for omni-channel campaigns.

    Increase sales, aov and purchase frequency by becoming a digital retail company

    Too many channels, too little time. Your company cannot continue to fight on price and promotions, today customer loyalty is earned with the convenience of serving her on the channel where she already spends her time, to become an integral part of her habits, as a partner that makes her everyday life easier. But this multiplies channels, use cases and complexity. How to transform investments into ROI of your sales channels, without the risk of cannibalization between online and store?

    • Shorten the path to purchase

    • Guide the sales across digital touchpoints and stores

    • Assist the customer cross-channel, with personalization on each touchpoint, enabling new omnichannel services.

    phygital
    Simplify the purchasing process across online and offline

    Customers no longer want to search. If you make them search, if you don't guide them to the store and proactively remind them in the store how to find what they are looking for, you lose sales.

    Help buyers to the right product faster

    Cut down on generic paper flyers and promos as well as sales to generate traffic. Guided selling improves conversion results. Create the shopping list on their smartphone so you can recommend related products.

    attivazione phygital
    Improve revenue with a proactive in-store experience

    Help the customer buy from you in-store. Increase AOV and get important first-party data to really know who buys in your store, and to make personalized promotions based on sales trends.

    RETURN ON INVESTMENT

    +20%
    AOV
    +15%
    Purchase Frequency
    +600%
    Customer Lifetime Value

    FIND OUT WHAT INCREASE IN SALES YOU CAN EXPECT

    Book a 20-min discovery call to learn more about LIFEdata omnichannel solutions:

    • 1

      Fill out your contact details

    • 2

      Tell us something more about your needs: use case, business challenges, expectations...

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    RESULTS IN WEEKS, NOT YEARS

    20 minutes

    Discovery Call

    2-4 days

    Service Design + Prototype

    1-2 weeks

    SaaS Go Live

    1-3 months

    Optimization against
    your business KPIs

    quote
    No More Carts When You can Solve question Quick & personal

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    Maria Zingale, CEO

    PROMO ON WHATSAPP

    Flyers and promos never die, but why not take advantage of Whatsapp as the new marketing channel that performs 10 times better? Promo on Whatsapp

    • Makes the search for products immediate

    • Allows you to create the shopping list and share it

    • Can recommend products and activate when the customer connects to the wifi of the store.

    On Whatsapp, you can also retarget the anonymous customer and the promo remains in the customer's local app creating a reinforcement even weeks later.

    retail whatsapp
    retail data activation

    DRIVE TO STORE

    Simplify the purchasing path between digital channels and stores, helping the customer to buy on Whatsapp, Instagram, social networks and within Google maps:

    • Search and product recommendations

    • Content and commerce in one

    • Personal shopping, appointment booking, fast track and pick up in store with tracking of conversion data across online and offline to know the purchasing process of your customers.

    PHYGITAL ENGAGEMENT

    The phygital user journey is fragmented across online and offline, but carries a customer lifetime value 6 times higher. Use data and insights to engage each customer in real-time, in the moment of need:

    • Exclusive in-store initiatives, such as contests or limited offers

    • Social commerce

    • Phygital engagement for shopping centers, shopping galleries... become an integral part of the discovery and purchase experience. Retail Awards Winner 2021

    omni-channel retail

    Revenue intelligence, next steps

    1
    Discovery

    We need a quick 20-minute phone call to understand your use cases, problems and business KPIs. You need to bring results to demonstrate in the company that you have made the right decision.

    2
    Service Design

    Our team of experts (business performance, micro UX, data science, ESG ...) configure the solution, with ROI scenarios, for your approval. No other resources are needed on your side.

    3
    Turnkey Solutions

    We design, configure and optimize the solution for the greatest impact on ROI, with a practical sense of business constraints. We target + 30% on KPIs with focus on time to value.

    revenue intelligence background

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